Direct Marketer - Job Details

Job in 'Marketing' discipline and 'Marketing Assistant' category

Advertised Details
Job title: Direct Marketer
Reference code: IT010018
Job category: Marketing Assistant
Position status: Filled Min Salary (p/m): R16000
Position type: Permanent Max Salary (p/m): R18000
City: Sandton  
A leading, highly successful insurance company is looking for a Direct Marketer:

Key performance requirements:

• Manage direct marketing efforts from proposal to results analysis phase
• Supply detailed briefs on direct marketing campaigns to BTL ad agency
• Provide timely briefs regarding direct marketing initiatives
• Day to day hands-on management of all direct marketing activities and processes
• Communicate and follow up with internal and external stakeholders
• Daily direct marketing administration
• Attend to, follow up and resolve complaints and queries
• Monitor, analyse and evaluate campaign success against targets for campaigns
• Work relatively independently from manager on DM campaigns and represent the direct marketing department on specific brands
• Assist in identifying trends and opportunities to improve direct marketing within the group
• Identify and manage business and security risks in the campaign environment, ensuring that correct systems and process controls are followed to contain these
• Proactively apply direct marketing best practice principles
Skills Required
• Matric
• Marketing degree
• At least three years direct marketing experience
• Direct Marketing and Project Management experience in financial services be an added advantage
• Experience in all direct marketing channels would be an added advantage
• Computer and database literacy essential
• Strong written and oral communication skills
• Numerical planning and analytical ability
• Strong problem solving ability
- A reach for the stars attitude
- Professional
- High energy levels
- Passion for brand, company, market and sel

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